Founder Nyree Corby

Founder Nyree Corby

Fame and Partners is a vertically integrated eCommerce business that sells customised formal dresses to teenage girls.

The company uses a proprietary algorithm to track the latest trends in event wear and leverage a real-time supply chain to offer customisation. Other data-driven features include a ‘star-profiling’ algorithm that connects users to dresses suited to them and a ‘twin alert’ feature that prevents two girls at the same event from being able to purchase the same dress.

CEA invested in Fame and Partners in July 2014 along with several angel investors. Fame and Partners is disrupting the $6 billion a year prom dress market and has already attracted a passionate following of repeat customers from around the world. CEA’s investment, fashion industry expertise and connections in the tech and startup industries enabled Fame and Partners to expand into the US and other global markets.

In The Media:

Reinventing the Fashion Game

Fame & Partners pushes for zero-waste manufacturing

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Founder Sandra Mau

Founder Sandra Mau

Trademarkvision is an award-winning image recognition technology company that improves trademark searching and brand monitoring using a simple online image-based search tool.

Founded by Sandra Mau in 2013, TrademarkVision’s visual trademark search tool is the world’s first image recognition solution for trademark and brand professionals. It is used worldwide to identify visually similar trademarks, and helps streamline the process of searching, monitoring and protecting registered trademarks.

CEA invested in TrademarkVision in March 2014 along with Scale Angels and Right Click Capital (formerly Sydney Seed Fund). CEA saw that TrademarkVision was developing a simple, intuitive way of automating an otherwise time-consuming, manual process, and that its solution would be valued by trademark and brand professionals globally. The investment enabled the team to grow its Australian innovative image search tech by recruiting additional product development as well as their sales and marketing team.

In the Media:

TrademarkVision acquired by US unicorn Clarivate Analytics

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Bluethumb Co-founders Edward Hartley and George Hartley

Bluethumb Co-founders Edward Hartley and George Hartley

Bluethumb is Australia’s largest art marketplace, connecting collectors, art lovers and interior designers with an unprecedented community of emerging and established local artists.

Art lovers can buy original paintings, drawings and limited edition prints direct from artists’ studios using their award-winning website and app. The platform features artwork that has been carefully curated by their team to help everyone find pieces they love.

CEA led Bluethumb’s Series A investment in April 2017 together with Grand Prix Capital. As an Indigenous Art Code member, it has the biggest collection of authentic contemporary Australian Aboriginal artworks available online.

In the Media

My brother and I: The Hartley brothers have disrupted the art world with their online art marketplace Bluethumb

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Founders of Travelshoot, Sarah Peace and Tim Jones

Founders of Travelshoot, Sarah Peace and Tim Jones

Travelshoot is Australia’s first destination photography service which connects travellers with local, professional photographers around the world to capture those once-in-a-lifetime moments.

A two-sided global marketplace for travellers to book a destination photoshoot with a professional photographer in 75 locations. Travellers can choose from three set packages – a 1 hour, 2 hour or 4 hour photoshoot experience. It provides the online platform for travellers to communicate with their matched photographer as well as access to their photo album with the ability to instantly share on social media.

CEA invested in Travelshoot in December 2016 along with Steve Baxter of Transition Level Investments. The leisure travel space is a multi-billion dollar industry and Travelshoot capitalises on the opportunity to introduce this memorable experience for travelling couples and families.

In the Media:

QLD travel startup attracts $500k funding from Shark Tank’s Steve Baxter and CEA

Travelshoot is the global phenomenon you never knew you needed

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theright.fit founder Taryn Williams

theright.fit founder Taryn Williams

theright.fit is a two-sided marketplace for creative talent, making it easy, efficient and cost effective for brands to directly book talent for advertising campaigns, influencer marketing executions and events.

theright.fit has over 7,000+ pre-screened talent available for live bookings on the platform including models, influencers, makeup artists, photographers, producers and athletes. They guarantee payment within 48 hours following completion of the booking.

The Australian market for model agencies is worth $45M with the US at US$1B. Australia’s digital content spend is expected to grow to 16.9B in 2019 – the fastest growing sector in advertising.

In The Media:

Influencer martketplace theright.fit scoops the 2018 Mumbrella Award for Innovation

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Founder Thea Baumann

Founder Thea Baumann

Metaverse Makeovers is a wearable tech startup specialising in augmented reality.

Their first product,  Metaverse Nails is a wearable fashion nail “appcessory” that interacts with the Metaverse mobile app to generate unique interactive 3D holograms. Users scan their nails using the app technology and then choose from various 3D holographic images to place on top of them. The virtual designs can also be shared through social networks.

CEA invested in Metaverse Makeovers in December 2014 alongside Melbourne Angels. The wearable tech and augmented reality space is significant, particularly in Asia, and Metaverse is uniquely positioned to capitalise on this opportunity where the total addressable market in China is 93 million young women.

In The Media:

The woman with 31 million potential clients

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Founders Jared Kristensen and Jason MacLulich

Founders Jared Kristensen and Jason MacLulich


Audience Republic helps event organisers amplify their ticket sales.

Event organisers use the online platform to setup campaigns, which drive increased ticket sales to their ticketing provider such as Ticketmaster, Ticketek or Eventbrite. The campaigns leverage social media and rewards such as access to exclusive tickets, discounts and prizes to incentivise people to invite their friends to purchase tickets.

The more friends you refer that results in purchased tickets and the more social follows completed, the more points you get and the chance of securing rewards. Through the process, event organisers collect data around music tastes, so they can learn more about event purchasing behaviour. Audience Republic supports platforms including Facebook and Facebook Messenger, Instagram, Snapchat, WhatsApp, Spotify and SoundCloud.

In The Media:

This duo’s secret weapon for turbocharging event ticket sales has attracted $525,000 in seed funding

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GiggedIn founder and CEO Edwin Onggo

GiggedIn founder and CEO Edwin Onggo

GiggedIn is on a mission to make live music a part of every person’s weekly routine, and does this through its live music membership service that provides unlimited guest-list access to incredible shows in your city for a low monthly fee.

GiggedIn members get to choose from a carefully curated list of up to 50+ events a month in their local city. Shows are headlined by international and local acts across all genres including indie, electronic, alternative, rock, hip-hop, pop and more.

GiggedIn works with the industry’s best artists, promoters, venues and agents, to feature the top gigs while supporting artists by filling up rooms with new music fans making access to entertainment more affordable.

In the Media:

How ticketing startup GiggedIn clocked up 10,000 Facebook Messenger members in a matter of months

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Cardly Founder Patrick Gaskin

Cardly Founder Patrick Gaskin

Cardly allows you to handwrite and doodle inside greeting cards using any connected device. The cards are then printed and sent directly to your friends, family and clients.

Cardly’s proprietary humanisation engine takes your typing and converts it to mirror natural handwriting. The team has built an amazing marketplace of independent designers to create a collection of over 1,000 unique greeting cards. Businesses can send these personalised cards to their clients as easily as they would send an email with special features to upload your own handwriting font and business logo. You can use Cardly to print and send cards to anyone in the US, UK and Australia.

In the Media:

Cardly raises $230,000 to tackle the $17 billion global greeting card market

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Handkrafted Founder, Fred Kimmel

Handkrafted Founder, Fred Kimmel

Handkrafted is an online marketplace that connects skilled craftspeople and artisans with customers who prefer quality, custom-made furniture.

The company’s initial focus is on woodworkers with plans to expand to other crafts incorporating metals, leather and stone. Handkrafted takes a small transaction margin on all orders placed through the site and also provides a premium subscription service to makers.

The online platform removes the friction in commissioning high value, handmade items in a market valued at $26 billion for bespoke furniture market. It aims to be the go-to-place for commissioning handmade goods such as furniture, leatherwork, metalwork, woodwork and more. CEA invested in Handkrafted in February 2015 alongside Sydney Seed Fund and a number of angel investors.

In The Media

Five Young People Who Managed To Found A Start-Up That Actually Makes Money

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